If you dont consider Ghostbusters a box office failure …

If you don’t consider Ghostbusters a box office failure, how do you define a failure?

After two weekends, Ghostbusters will have a domestic gross in the $85 million range and will have earned around 66% of what it will from theaters in North America; and this would mean the lifetime domestic earnings would be around $135 million. On top of that, the foreign box-office will probably represent under 40% of the worldwide box-office which puts this movies’ worldwide box office total in the $225 million range. Even if you assume that the studio earns 50% of the box office, this means that Sony would have earned $112.5 million off of a movie that cost $144 million to produce and (probably) another $100 million to market; for a total loss of about $130 million.

How much money does a movie have to lose before it is a failure?

9 Responses

  1. galahadfairlight says:

    The problem for those defending the movie is they didn’t expect to be so hamstrung by it in its first weekend, never mind its first week.

    There was always the hope for them that somehow it would pickup at the Box Office, now other than clinging to Japan and Russia, theres not much hope left for them.

    This signature has been deleted by an administrator.

  2. Wombstar says:

    I wait till the finial worldwide totals are in before calling a film a financial success of failure. Many films have made good numbers overseas even if they flop in America. There are still many places this hasn’t been released yet.

    However i can’t really see the rest of the world picked up the pieces this time like they did with ID2 last month.

    Oh well.

  3. Rvrgm says:

    The movie has already been playing overseas to similar disappointing returns. There is no “save the day” run in China coming. It’s all downhill from here.

    Sony can save face all it wants about this `very important franchise` .. but rest assured, there will be no future for THIS incarnation of the GBs

  4. jedi-jones says:

    Which means we won. The internet won for once in its life.

    Colonel Miles Quaritch is like some sort of…non…giving-up…army guy!

  5. Vice2006 says:

    We won against the feminazis!

  6. Wombstar says:

    not in France, Germany or Japan.
    and uk sales are always very slow burners. You’re right the rest of the world isn’t going to do enough to make up for the US. But it did happen with the *beep* independence day sequel and last years Terminator.. so it’s still plausible.

    And China will certainly be a deal breaker.

    As Paul’s films go it’s been a hit, even compared to his other box office performance, but this is Ghostbusters and we expect a whole lot more. Sony wont be too worried as they’ve already made a mint for merchandise, and if a poor box office still manages to push sales of toys and stuff they’ll make another.

    I want them to make a sequel just to piss you guys off.

  7. noose-children says:

    How will China be a deal breaker? It’s banned there.

  8. jozedxyqk says:

    not in France, Germany or Japan.

    It hasn’t opened in Germany yet, and both Japan and France are weeks away. By then the bad word of mouth should have done its job.

    I kinda wished GB16 opened in Japan this weekend, though, just to see how horribly it might fail opening against One Piece Film GOLD. Oh well.

    And China will certainly be a deal breaker.

    Yes it will, because it’s banned there.

    China’s total box office contribution for GB16 will be exactly $0, and 0% of it’s worldwide gross.

    As Paul’s films go it’s been a hit, even compared to his other box office performance

    This selective delusion. None of Feig’s other films had a $144 million production budget, either. You can’t just look at one set of numbers to declare something a financial success.

    Further, Bridesmaids has a domestic gross of $169,106,725, which is nearly twice of what GB16 has now, and still significantly more than it’s projected to earn. All this on a $32.5 million production budget, which is nearly four and a half times less than GB16’s.

  9. Rat_27 says:

    Sony wont be too worried as they’ve already made a mint for merchandise, and if a poor box office still manages to push sales of toys and stuff they’ll make another.

    So … did they make that “mint” on merchandise before, or after, it went on clearance? … And, I mean before the movie even came out.

    http://www.breitbart.com/tech/2016/07/12/toys-female-ghostbusters-movie-already-filling-clearance-racks/

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