GB16 vs. Lights Out
I noticed that the preliminary box office estimates for the weekend have these two films tied at $21.6 million each.
But curiously, RT and Box Office Mojo list GB16 as 3rd place.
The reason I find this odd is due to the fact that GB16 is playing on over a thousand more screens than Lights Out.
Taking this into account, Lights Out is doing significantly better than GB16, bringing in over $2000 more per screen.
Also worth noting that Lights Out was made with a budget of just under $5 million.
Both are female-led, both are rated PG-13 and they even overlap partially in terms of genre (horror).
They even have similar scores on RT…however with one glaring discrepancy, that being between the critic scores vs. audience scores.
Now before you chime in and cry “it’s because of misogyny!”, remember, Lights Out is also female-led. If this argument were actually viable, it would stand to reason that Lights Out would be suffering from a similar audience backlash.
But it isn’t. And why is that? The answer is extremely obvious. There was no attempt by the studio or film makers behind Lights Out to inject any political agendas into the film as a marketing ploy. They simply wanted to make an entertaining movie. Now, I’ll grant you that there is a key difference between the two in that Lights Out is not a reboot (at least as far as I know) of a film with an extremely devoted cult following, and thus does not carry any of the inherent controversy associated with that.
However, that being said, I think this comparison is quite interesting indeed. If I were a studio executive at Sony Pictures, I’d be looking at this and taking notes.